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How much do interior designers freelancers earn. How much do web designers earn on freelance and in studios

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The classic freelance model, in which the web designer is a one-person store, makes it almost impossible to achieve this goal. However, remember that the average designer pays only 55% of his time. Another 45% of the time is used to manage the business and acquire new customers.

It is possible, but unlikely. There are some exceptions, but this is a general rule. Here are the exceptions to this rule. The more experience you have, the faster and more efficiently you build websites. Within a few years, you will probably be able to create sites 5-10 times faster than when starting up. The only way to capitalize on this is to start project-based billing for your customers instead of the hourly rate. Top web designers should be able to double the industry average just because of experience.

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You provide a unique set of skills that few others have. This is a simple supply and demand. In addition to unique technical skills, there will always be a high demand for marketing skills. If you can provide more traffic, more potential customers and more sales in the online business, you can earn much more income than your peers. However, these are longer, more complex paths.

Let's say you have a real passion for design, and as your business grows, you want to continue to participate in the design process. One way to use your time is to take responsibility for the initial creation and management of the project.

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You can then hire an employee or other freelancers to create the project. This will allow you to do what you love and maximize your income. This involves managing the business at a high level and, most importantly, ensuring that your vision is realized. Actually, at another time you would have to spend help in other roles, but the more time you spend at a higher level, the more income you will get.

US Mid-Range Hourly Wage Designer

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Average Web Designer Annual Salary in the USA

  Bureau of Labor Bureau of Labor Statistics. Learn more about the web designer job market for real-life salaries in your area.

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Some web designers work with programmers and may not need special programming knowledge. Other web designers can specialize in the technical side of things and work with graphic professionals who produce and lay out visual elements that the web designer can then translate into code.

Other high-employment states for web designers include New York, Texas, Florida, Washington, and Illinois. According to data released by the Missouri Center for Economic Research and Information, the salaries of web designers are generally fairly close to the cost of living in their state.

The research center of the recruiting portal website (http: //www.site/) in April 2010 examined the offers of employers and the expectations of applicants for the position of "Web Designer" in 9 cities of Russia.


Web designers are responsible for developing the concept and optimizing the design and interface of the website. These specialists draw design layouts of sections, pages, interface, modules, create presentations, graphic and stylistic elements for websites, develop banners and promo pages design. The responsibilities of web designers also include preparing and posting graphics and content on the site.

The average salary of web designers in Moscow is 40,000 rubles. In St. Petersburg, web designers earn about 36,000 rubles. monthly, in Yekaterinburg and Nizhny Novgorod - 28,000 and 24,000 rubles. respectively. Data for other cities participating in the study are presented below (see tables).

We live in a gigantic economy. Every day, more and more of us come to the realization that we do not need traditional office work from nine to five to satisfy our needs. Being an independent web developer today does not cause the same skepticism as before. We are no longer limited to sitting at the table and trading hours for dollars.

Freelancers can now engage in projects that they want to work on, rather than those they have to endure. Instead of performing many tasks adequately, they can perform fewer tasks exclusively - and this is the recipe for an extremely rewarding and fulfilling career.

Applicants who know HTML, layout rules and website building skills with programs in Adobe Photoshop, Adobe Illustrator, Corel Draw can apply for starting positions as a web designer. Employers are quite loyal to the education of candidates: graduates of colleges and universities, as well as applicants with incomplete higher education, have a chance to find a job. However, one of the mandatory requirements is that applicants have at least six months of experience in the field of web design. In Moscow, novice specialists can count on income from 25,000 to 35,000 rubles., In the northern capital - from 24,000 to 30,000 rubles., In Yekaterinburg - from 20,000 to 25,000 rubles., In Nizhny Novgorod - from 15,000 to 20,000 rubles.

I hope they help you when you make the transition. As a financially responsible adult, you probably planned your whole life for your salary.

  • Can you pay the rent next month?
  • How about a rental in the next six months?
  • Do the lights glow?
  • Can you pay for your car on time?
This is a lesson that you absolutely do not want to learn.

Each new freelancer must understand that daily income is often less than predicted. The biggest advantage of joining a freelance network is attracting potential customers. The fact that there are already people in these networks looking for qualified talent saves you from annoying and often disappointing problems associated with chasing new customers. The most common exchange for an unlimited supply of huge profits is that a small portion of your total income will be saved by the network.

Claims for a higher income are justified if applicants have more than 1 year of experience as a web designer. Such specialists need to demonstrate knowledge of Flash technology, knowledge of the basics of usability and CSS, as well as the latest trends in the design of website layouts, web applications. The portfolio should demonstrate clearly the skill and experience of the candidate. Often, additional wishes of employers are the ability to draw by hand and knowledge of English at a basic or technical level. Specialists who meet the above characteristics in the capital can count on income of up to 50,000 rubles, in the city on the Neva River - up to 45,000 rubles, in Yekaterinburg - up to 35,000 rubles, in Nizhny Novgorod - up to 30,000 rubles.

The best networks have built-in systems that allow you to concentrate the maximum amount of your time and energy, doing what you do best and do not deal with them. The harsh reality of starting as a freelancer is that no one knows who you are or why they should trust you. When you first join a network of freelancers, you can convert only 5 or 10 percent of the people you work with to pay clients. This is completely normal, so do not be discouraged!

The first few months of freelancing are hugging. Just because the last 10 people have rejected you should not affect how energetically you approach your eleventh run. Create a portfolio website and give it some personality. It is much more important to communicate why someone should work with you, rather than listing their skills and qualifications.

The next salary range is open to web designers with over 3 years of experience, successfully owning graphic and flash editors with experience in creating interface designs and successfully developing web portal designs. Some employers are interested in specialists who know the programming languages \u200b\u200bJavaScript, PHP or SQL. The maximum income of web designers of Moscow companies today is 90,000 rubles. In St. Petersburg, web design professionals earn up to 80,000 rubles, in Yekaterinburg - up to 60,000 rubles, in Nizhny Novgorod - up to 50,000 rubles.

Attract as many customers as possible. Accept every project that, as you know, you can complete and do quality work.


As a freelancer, you will most likely be working alone, which means that you are responsible for quality control.

As Henry Ford said, “quality means doing it right when no one is looking.” As a freelancer, your schedule will undoubtedly be amazing. You will wake up whenever you want. You will go to the grocery store when there is no one else in the store. This is a life you can easily get used to.

According to labor market research, a typical representative of the profession of a web designer is a young man. Specialists under the age of 30 make up two-thirds of the total number of web design job seekers. The same percentage of men are male candidates. 55% of web designers have higher education. 21% of applicants are fluent in English.

But remember, no one makes you work. Time, energy and effort are the fundamental building blocks of your freelance career. Self-discipline is another prerequisite to becoming a successful freelancer. It is imperative that you have the mental ability to keep yourself on the task, because let's face it, no one will be sure that you will.

Here is one of them: your network will consist of the clients you work with and the other you meet. It is best to use a wide network to meet new partners and establish relationships with people of different backgrounds. Some do more, others do less. The reason most web designers do not make six-figure earnings is simple: they are great web designers, but they are not great businessmen. The sooner you start thinking outside the box and do something to increase your income as a web designer, the sooner this will happen.

Study Regions:  years Moscow, St. Petersburg, Yekaterinburg, Nizhny Novgorod, Novosibirsk, Rostov-on-Don, Omsk, Samara, Ufa.
Study time:  April 2010
Unit of measurement:  Russian ruble.
Object of study:  offers of employers and expectations of applicants for the position of "Web Designer".

Typical Functionality:
  - development of the design concept and interface of the website;
  - rendering of design layouts (technical design) of sections, pages, interface, modules;
  - Creation of graphic and stylistic elements for websites, design of banners and promo pages, creation of presentations;
  - Preparation and placement of graphics and content on the site;
  - optimization of the design of existing and the development of new interfaces.

Find creative ways to find more customers.

Get offline business online. The tool you should use: people's skills and desire to succeed. This can be an amazing way to make a lot of money. Do you know how many local businesses in your area do not have websites? Do you think they do not have websites because they cannot afford them? They are still doing business in the old fashioned way, so you need to enlighten them. Go to your local businesses, call them, email them, do your best to contact them, and let them know that you can attract a lot of attention and customers by attracting your online business and creating a website for them. .

Additional functionality:
- filling, promotion and support of the site;
  - prototyping and layout of printing products for internal use (letterhead, booklets, business cards).

Position Requirements:  type of employment - full time.

The level of remuneration of a specialist is determined by the welfare of the company, a list of official duties, work experience in the specialty, and the level of development of professional skills.

Another great way to increase your web design revenue is through a freelance website. When you look at the main page of the site, you can see that hundreds of tasks are published daily. The distributed vacancies are so diverse that any web designer can find a project to bid.

Residual income is key to getting six digits as a web designer. Example 1 from Charles Coyle. My best tactic, believe it or not, was direct mail. The card doubled like a coupon. Let them know that you will periodically send them information. Thus, you can use the chimpanzee mail or any other email system to send them newsletters and create new business processes in slow periods.

Analysis of information on the levels of specialist remuneration:
  (excluding bonuses, additional benefits and compensations)


Region   Min   Max. Fashion Median Lower quartile Upper quartile Average
Moscow 25 000 90 000 50 000 40 000 35 000 50 000 44 400
St. Petersburg 24 000 80 000 40 000 36 000 30 000 45 000 36 400
Yekaterinburg 20 000 60 000 30 000 28 000 25 000
35 000 28 900
Nizhny Novgorod 15 000 50 000 25 000 24 000 20 000 30 000 23 500
Novosibirsk 17 000 55 000 30 000 26 000 22 000 32 000 26 700
Rostov-on-Don 15 000 50 000 25 000 22 000 20 000 28 000 22 200
Omsk 12 000 45 000 25 000 22 000 17 000 27 000 20 100
Samara 14 000 45 000 20 000 20 000 18 000 26 000 21 800
Ufa 15 000 50 000 25 000 23 000 20 000 28 000 22 500

Explanations for the table »

The study of the array of data on wages in the studied regions allows us to identify several basic salary ranges, each of which is characterized by a certain typical set of requirements and wishes for the candidate. Each subsequent salary range includes the requirements formulated for the previous ones.

By the next Friday after the last batch, I had more than 40 calls and 8 new customers appeared. Case Study # 2 by Steve Robillard. One person even returned to his boss and said that he would not build his own, because we were ahead and cheaper. Example No. 3 by Nuno Barreiro.

1 - Clients do not come to you just because you work in this area. You must pursue customers. Send letters directly to potential customers, but make sure that your letter of presentation is well done and try to get an appointment.

Region Range I Range II
Range III
Moscow up to 35,00035 000 - 50 000 over 50,000
St. Petersburg up to 30,00030 000 - 45 000 over 45,000
Yekaterinburg up to 25,00025 000 - 35 000 over 35,000
Nizhny Novgorod up to 20,00020 000 - 30 000 over 30,000
Novosibirsk up to 22,00022 000 - 32 000 over 32,000
Rostov-on-Don up to 20,00020 000 - 28 000 over 28,000
Omsk up to 17,00017 000 - 27 000 over 27,000
Samara up to 18,00018 000 - 26 000 over 26,000
Ufa up to 20,00020 000 - 28 000 over 28,000

Explanations for the table »
Salary range Requirements and wishes for professional skills
1 I   - Higher / inappropriate higher / secondary special education;
  - knowledge of HTML;
  - knowledge of layout rules and site building;
  - skills in Adobe Photoshop, Adobe Illustrator, Corel Draw;
  - work experience as a web designer for six months;
2 II   - knowledge of the latest trends in the design of site layouts, web applications;
  - knowledge of Flash technology;
  - knowledge of the basics of usability;
  - knowledge of the basics of CSS;
  - portfolio availability;
  - work experience as a web designer from 1 year;

Possible wishes:
  - the ability to draw by hand;
  - knowledge of English at a basic or technical level;

3 III   - Professional knowledge of graphic and flash-editors;
  - experience in successfully developing the design of web portals;
  - experience in creating interface designs;
  - work experience as a web designer from 3 years;

Possible wish:
  - knowledge of the basics of JavaScript, PHP, SQL.

You must be honest if you do not want problems. Introduce your work and give advice to your clients that you may find useful. Remember, this is your experience. If you lie to your customers, if you promise more than what you really can do, then sooner or later you will have problems. Do not give them any reason to tell anyone about flour about your work. Customers will also try to pay less and everyone wants it as soon as possible.

Without using “technicians” that they don’t understand, explain well why you charge this price and why you need this time for development. You also have the right to free time. Sometimes clients do not understand this, but if you are away from the office, at least keep your camera and do not forget to read your letters sometimes. Be sure to provide the customer with all the necessary support. If you show them that you do not care and that you are a good professional, then the next job is yours, no doubt.

Statistical data:

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The research center of the recruiting portal SuperJob.ru (http://www.superjob.ru/) in April 2010 examined the proposals of employers and the expectations of applicants for the position of "Web Designer" in 9 cities of Russia.