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Business idea: auto parts store. Pros and cons of business. How to open an auto parts store as a business Selling auto parts with minimal investment

According to the latest data, there are about 60 million cars in Russia. Considering that their number is increasing by one and a half million annually, one can only imagine the growth rate of the spare parts market. It is not surprising that this promising niche is of interest to enterprising people, many of whom have already appreciated the benefits of virtual trading.

Indeed, having figured out how to open an online auto parts store from scratch, an entrepreneur can build a business serving customers not only in a particular city, but also in the whole region: domestic wholesale suppliers today offer a wide range of original parts and analogues for almost any car, and transport companies and courier services deliver orders to customers in thousands of locations across the country.

Business features

"I want to open an auto parts store - where to start?" Asking himself a similar question, a novice entrepreneur should understand that it is not worth taking further steps without studying the specifics of this business. The specifics of the implementation of parts for cars are as follows:

  • The selection of spare parts and their analogs from catalogs is always associated with the possibility of error. Therefore, it is important for an entrepreneur to build an effective return policy: by refusing always, you can lose customers, and accepting everything in a row, you will have to put up with a decrease in profitability and freezing of working capital;
  • It is difficult to find the best among the hundreds of wholesale suppliers. Preference should be given to companies with warehouses in the region, delivering orders within one or two days and accepting illiquid goods back without sanctions;
  • There is a certain shortage of qualified personnel on the market, and a few free specialists are spoiled by high salaries. On the other hand, hiring an inexperienced newbie can lead to mistakes, confused orders, customer complaints, and a drop in sales;
  • In Russia, there are about twenty companies offering to open a franchised auto parts store. This solution is ideal for entrepreneurs without work experience and connections in this field;
  • According to the relevant authorities, up to 30% of spare parts in the Russian Federation are counterfeit. Therefore, suppliers should be selected carefully and carefully - otherwise, the risk of prosecution increases.

Only taking into account all these features, one can understand - is it worth further figuring out how to open an online auto parts store from scratch, or is it better to prefer another, calmer line of business.

Activity registration

There are thousands of directions in small business. An entrepreneur can create small production, study, or consider the prospects for creating a virtual trading platform - in any case, its first step should be legalization own enterprise... When selling auto parts over the Internet, official registration is important for two reasons:
  • Almost all suppliers work only with business entities. Of course, they can sell parts to an individual, but only SPD can count on wholesale discounts, returns and delays;
  • Auto parts are very expensive, and therefore buyers prefer to have some kind of official guarantee, at least in the form of a stamped invoice.

When legalizing a small regional online store that does not plan to enter federal level, it is enough to register an individual entrepreneur. To do this, you need to provide the following documents to the department of the Federal Tax Service at the place of registration:

  1. Registration application;
  2. Application for the application of the selected taxation system;
  3. Passport of a citizen of the Russian Federation and copies of all its pages;
  4. A copy of the TIN assignment certificate;
  5. Receipt for payment of state duty.

For an online store that does not have the ability to use UTII due to the lack of a real retail space in the form of a point of issue of goods, the optimal taxation system is the simplified tax system. It comes in two forms:

  • Payment of 6% of total amount the company's income. When selling auto parts, the use of such a scheme can lead to a decrease in the company's profits due to the effect of the tax rate on the amount of the margin;
  • Payment of 15% of net profit net of expenses. With low profitability typical for trading activities, this scheme is preferable.

Shop assortment

As they figure out how to start an auto parts store from scratch, aspiring entrepreneurs usually strive to cover the entire possible range. However, those who occupy such a huge niche will inevitably have to compete with the popular sites that have made a name for themselves in the sale of parts: the result of this struggle is not difficult to predict. Therefore, at first it is better for a newcomer to focus on a narrower segment - for example, to start selling spare parts for:

  • Passenger cars of Korean, Japanese, Chinese, European, American or domestic production;
  • Passenger cars of a specific brand or group of brands;
  • Heavy, medium or small trucks;
  • Right-hand drive cars;
  • A specific vehicle system (tires, electrical equipment, auto glass).

Consumables, oils, filters and other inexpensive, but demanded spare parts must be kept in stock all the time, while it is better to order large items from suppliers immediately after receiving an application from the buyer. Entrepreneurs guided by personal experience the opening of auto parts stores for foreign cars and domestic cars, ranked the popularity of various types of parts. It includes:

  • Tires and disks;
  • Suspension parts - levers, silent blocks, struts;
  • Motor and transmission oils;
  • Fuel, air and oil filters;
  • Brake pads, brake fluid;
  • Transmission parts;
  • Optics, lamps, lanterns;
  • Body elements;
  • Rechargeable batteries;
  • Belts.

A novice entrepreneur should study the chosen niche well when planning to open an auto parts store: only professionals who can successfully advise the client on quality, interchangeability and performance characteristics of certain parts can successfully conduct business in this area.

Where can I find suppliers?

"Opening an auto parts store - where to start?" After registering his own business and choosing a suitable niche, an entrepreneur in search of an answer to this question must take the next important step - to search for suppliers. Experienced businessmen believe that at this stage, an online store website is already needed, since many companies will want to know who they have to work with. In turn, when choosing partners, an entrepreneur should take into account:
  • Counterparty pricing policy;
  • The reputation of the company, reviews about it;
  • Delivery terms;
  • Possibility of using transport companies to forward orders;
  • Return terms and conditions;
  • The ability to provide a deferred payment;
  • Availability of consulting support.

Before opening an auto parts store, you need to find two or three suppliers with a wide range in the chosen niche and conclude cooperation agreements with them. For the first time, this is enough, however, in the future, you should look for new counterparties, seek from them more favorable conditions and discounts.

Large online stores work simultaneously with hundreds of partners, using their databases to select products requested by visitors. The interaction scheme is as follows:

  • The visitor selects the necessary part from the catalog and receives its article;
  • The store via the web interface sends this article to all suppliers and receives answers regarding the availability of the required spare part or its analogues;
  • The entrepreneur's margin is added to the wholesale cost of the part;
  • The delivery time of the store is added to the delivery time of the supplier;
  • The user receives final information without specifying partner prices, supplier names and intermediate delivery times.

Not all vendors offer customers the ability to directly access their databases: today there are 113 such companies operating in Russia. Therefore, if you are going to open an auto parts store from scratch for foreign cars, you should first of all contact them with a proposal for cooperation.

Site development

Of course, from the development of the site. It should be understood that the huge assortment and the need to implement several mechanisms for the exact selection of spare parts significantly complicate this task. Therefore, for an entrepreneur planning to launch a serious project, information on how to open the Internet and other educational materials is practically useless: the task of creating a full-fledged trading platform should be solved by professional programmers. When ordering the development of a project in the studio, you should pay attention to:

  • CMS. This is software, which is used to manage the site and the information posted on it. Publicly available free CMS for the sale of spare parts are not suitable due to limited functionality and low performance, so the entrepreneur will have to install specialized software;
  • Domain name. For the site, you need to choose and register a short (no more than 10 characters), understandable and memorable address, consonant with the name of the store or its theme. It is desirable to use a second-level domain;
  • Hosting. The work of the store is associated with processing a huge database of spare parts, high load on software modules and generating thousands of pages with product descriptions. Standard hosting does not cope with this task: renting a dedicated server is considered an ideal option.

Obviously, the listed requirements directly affect how much it costs to open an auto parts store. In addition, to ensure the functioning of the site, it is necessary to perform several more complex operations:

  1. Connect the TecDoc directory. This is a huge database of spare parts and their possible analogues for trucks and cars, made in the form of a catalog. To connect the base to the site, you need to purchase a license and attract programmers: as a result, visitors will be able to independently select parts, get acquainted with their descriptions and find out the cost;
  2. Connect original directories. Information about spare parts not in TecDoc can be found in the original catalogs of manufacturers and suppliers. There are many companies on the Internet that provide access to them for a reasonable fee;
  3. Connect supplier bases. As noted above, in order to obtain information on the availability, cost and delivery times of parts, it is necessary to ensure the interaction of the store with the suppliers' databases by means of calls through the web interface.

For the convenience of the entrepreneur and organization effective work the website of the online store should be equipped with the following functions:

  • A set of modules for searching and ordering spare parts, shopping cart and Personal Area buyer, administration panel;
  • Integration with the program of accounting and control of warehouse balances;
  • Graphic catalog for searching parts in the absence of an exact article;
  • The mechanism of interaction with common catalogs for the selection of analogs;
  • Search for a part by VIN, SKU or name;
  • Ability to download and process supplier price lists;
  • Choosing the most convenient payment system;
  • Setting up price categories and markups for groups and individual products;
  • Statistics of site views, registrations and orders with regional reference;
  • Mechanism for cross-posting to social networks;
  • Chat for technical support and advice, order a call back.

Premises

Virtual stores can only in theory do without administrative space. To create a trading platform, in any case, you will need a heated warehouse space and office. Calculating how much it costs to open an auto parts store from scratch, it is easier to consider a lease option: the offers of real estate owners today are in the range of 150–250 rubles / m² per month.

The office space should not be large: if it is supposed to be used only for issuing documents, issuing goods on terms of self-pickup and other auxiliary processes, then a small area of ​​15 m² can be fenced off right in the warehouse. When choosing a room for storing goods, it should be borne in mind that:

  • For the sale of automotive chemicals, consumables, belts, filters, oils and electrical equipment, a warehouse of 120–150 m² is sufficient;
  • Trade in transmission and chassis parts, batteries or optics requires 200–300 m²;
  • For the sale of body elements, tires and wheels, glass, engines and gearboxes, at least 400 m² will be required.

All that remains is to choose where to open an auto parts store. Since customers mostly have their own cars, in search of low rents, it is better to choose a location on the outskirts, but always with good transport accessibility and parking for delivery trucks.

Staff

The personnel problem is not a priority for an entrepreneur starting his own business, since you can open a store selling auto parts and process a small number of orders yourself. Think about hiring a manager later, when the company's turnover reaches half a million rubles a month.

Obviously, at this stage, the store will need a specialist who is able to get involved in the work from the very first days and start making a profit. To find the right employee, candidates need to be assessed against the following criteria:

  • Automotive or technical education, good knowledge of the device of cars of the corresponding class;
  • Ability to sell, persuade, overcome objections;
  • Ability to select spare parts from electronic catalogs;
  • Experience in this area, meeting suppliers and major customers;
  • Age from 35-40 years - such people are more responsible and executive;
  • If possible - the presence of a car and the willingness to work as a courier.

Also, to maintain the store, you need to hire an accountant for 0.5 rates (you can outsource these responsibilities), and with a significant increase trade turnover- the corresponding number of couriers.

Organization of payment and delivery

In the question of how to open an online auto parts store, step-by-step instructions recommend paying special attention to the implementation of payment acceptance and delivery mechanisms: the success of an enterprise to a certain extent depends on how convenient they are for users. To carry out transactions with money, in any case, you will need a third-party payment interface - for example:

1. Internet acquiring. It is used to receive payments from plastic cards with subsequent crediting to the store's account. Such a mechanism is provided by the bank for a fee in the form of 1.5–2% of the amount of funds credited;

2. Electronic wallet. Payment can also be accepted through one of the popular EPS - Webmoney, Qiwi, PayPal or Yandex.Money. However, such a wallet must be corporate - tied to the details of a particular company and its current account;

3. Payment aggregator module. The service for accepting payments in all possible ways, including the above, is provided by intermediaries who charge a commission of up to 4-5% for their services. The most popular aggregators are:

  • Yandex.Checkout;
  • RoboKassa;
  • InterKassa.

You can also use different channels to arrange delivery. All of them differ in speed and cost, and therefore the buyer should directly choose the option most convenient for him at the time of ordering:

1. Russian Post. It features a wide network of branches and low tariffs, but the speed of this service can hardly be called satisfactory. In addition, large and heavy loads cannot be sent by Russian Post;

2. Pickup. In this case, the buyer does not need to wait for the courier or stand in queues at the post office - it is enough to arrive at the specified address at a convenient time and receive the order. To provide a pick-up service, you can:

  • Issue spare parts at the office or open;
  • Use the delivery service to the point of issue of one of the intermediary companies with a network of branches in different cities.

3. Express delivery. Many buyers, wishing to save time, prefer to receive the package at home. In this case, the online store can also hire its own couriers or use intermediaries.

4. Delivery transport companies... Such firms willingly transport large and heavy loads, but their services are not cheap, and there are not branches in all cities.

Shop promotion

An entrepreneur who decides: “I want to open an auto parts store” will not only have to understand the specifics of creating a trading platform, but also study the available methods of promoting it: without advertising, the number of visitors on the site will only slightly differ from zero. For these purposes, the following are used:

Search engine promotion. The effectiveness of this method is explained by the fact that the client clearly indicates his goals in the search query, and therefore advertising is almost completely consistent with his interests.

They have proven their effectiveness:

2. SEO promotion. The search engine always evaluates the degree to which the information on the sites matches the user's request. Thanks to the optimization of the texts, you can make it display the link to the store above the competition;

3. Contextual banner. It is an animated graphic block of an advertising nature. The search engine also shows it to customers based on the data specified in their requests;

4. Services for the selection of goods. Such sites collect information about products from different stores and show it to the user in comparison. Loyalty and high level customer confidence in product selection services. The leaders in the Russian-speaking segment of the Internet are:

  • Market.yandex.ru
  • Torg.mail.ru
  • Price.ru

5. Thematic and regional sites. The first are specialized resources dedicated to automotive topics in general or specific brands in particular: here you can find almost ready-made target audience... The latter are targeted at residents of a certain region and are effective for stores operating in the local market. On thematic and regional sites, you can post articles with a link to the marketplace, ad blocks or posts with comments.

  • Create groups in which they publish information about the store and product, as well as thematic materials to maintain the interest of the audience;
  • Attract clients in an aggressive manner by sending them private messages;
  • Place advertisements and useful articles in other thematic groups;
  • They publish ad units that are customized according to the desired gender, age and place of residence of clients.

7. Discount aggregators. This method of advertising is suitable for stores that have a popular product and have the opportunity to set a good discount on it. This way you can quickly advertise your store and build a potential customer base. Among the discount aggregators are known:

  • Biglion.ru
  • Kupikupon.ru
  • Groupon.ru
  • Vigoda.ru

It is obvious that a businessman, puzzled by how with minimal investment to open an auto parts store, you will have to understand these promotion methods and choose the most affordable ones, since when creating an enterprise it is difficult to find free funds to replenish the advertising budget.

Investments and expenses

Finally, one should consider main question that entrepreneurs are interested in - how much money does it take to open an auto parts store? To do this, you will have to take into account all the costs awaiting the owner of the future trading platform:

Initial costs

Article Amount, rub.
Registration of individual entrepreneurs 800
Opening an account 2500
Making a seal 1000
Domain name rent 500
Site development 60000
Texts for the site 10000
Office equipment
Furniture for the manager and visitors 20000
Office equipment (computers, MFP, router) 50000
Accounting software 26000
Connection of communication lines 4000
Stationery and office supplies 5000
Signboard and plate with a work schedule 15000
Marketing expenses 15000
Warehouse equipment
Warehouse racks 2500
Fire and security alarm 25000
Filling the warehouse with goods 1000000
Total: 1237300

The total amount seems to be quite significant, with a significant part of it being the cost of creating the initial inventory. However, this niche is characterized by certain opportunities, including for beginners, since it is quite possible to open an auto parts store to order and organize work in the complete absence of your own warehouse, even with a capital of 250 thousand rubles.

It is also necessary to analyze the regular costs associated with maintaining the functioning of the trading floor. In addition to standard articles, this list should include a subscription fee for connecting to spare parts catalogs and hosting:

Monthly expenses

Article Amount, rub.
Warehouse and office rent 20000
Utilities 3000
Payroll expenses 40000
Current account maintenance 2000
Payment for communication services 2000
Marketing expenses 15000
Fare 3000
Individual entrepreneur insurance premiums 2300
Connection fee to original catalogs 1500
Connection fee to TecDoc 4500
Hosting payment 2500
Purchase of goods 585000
Total: 680800

Income and profitability

When studying what it takes to open an auto parts store, among other things, you need to pay attention to pricing policy. There are no universal rules in this matter, so every businessman should be guided by the capabilities of his suppliers and the discounts provided, and also take into account the following factors:

  • A low margin of 10-25% is preferable for partners with whom it is comfortable to work due to the availability of fast and free delivery, a wide range of products, a system of bonuses and a guaranteed return of illiquid assets;
  • An average mark-up of 25–40% is applied to counterparties with standard terms of cooperation without any special privileges;
  • A high mark-up of 50-60% is used for suppliers who are inconvenient and uncomfortable to work with, but due to circumstances it is necessary.

Entrepreneurs who know how to open a custom auto parts store often post statistics on their trading platforms... Analysis of this information allows you to determine the main parameters necessary to calculate the profitability of a business:

  1. The average check in this industry is 2600 rubles;
  2. Average mark-up for the entire assortment - 25%;
  3. Attendance of a store that is open for one or two months - 500 people a day;
  4. Site conversion (the ratio of the number of orders to the number of visitors) - 2%;
  5. Aggregator's tariff for accepting payments - 4%;
  6. The rate of the point of issue for accepting cash payment - 2%;
  7. Order processing cost courier service(paid by the buyer) - 50 rubles.

Using these initial data, you can fairly reliably determine whether it is profitable to open an auto parts store.

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Shop profit

Index Meaning
Number of orders per day 10
Number of orders per month 300
Average order receipt, rub. 2600
Orders issued on a prepaid basis 150
Orders delivered by cash on delivery 150
Payment aggregator commission 4%, rub. -15600
Issuance point commission 2%, rub. -7800
Store turnover, rub. 780000
Profit before tax, RUB 75800
Tax 15%, rub. 11300
Net profit, RUB 64500
Profitability,% 9,4
Payback period, months 19,2

Conclusion

Auto parts are an extremely popular and ubiquitous product that is unambiguously related to both what and what is in demand among residents of megacities. However, it should be understood that even such a high demand does not automatically guarantee an entrepreneur's success. Only those who do not stop there, constantly analyze the interests of buyers, are engaged in the development and improvement of their business will be able to achieve their goals and occupy their own niche.

Doing business nowadays is very prestigious, and it is important to find a business that will suit you. For example, if you are interested in cars, you can dedicate your business to them. How to open an auto parts store from scratch? A business plan for trading, advice from knowledgeable people and an assessment of the profitability of the activity.

First stage

It all starts with studying the market itself for similar stores and the production of auto parts. In addition, it is worth studying the popularity of each store in the city in order to understand what exactly is important to people and what interests them.

Directly for this, you need to independently conduct a demand analysis for various types and types of automotive components and spare parts. You cannot open a business in a certain area, being illiterate in it. Among other things, pay attention to the concept of stores in your area. Surely it is quite diverse, and it is at this point that it is worth dwelling in more detail.

Types of concepts

Undoubtedly organizational structure is extremely important, but it is simply impossible to cover everything, therefore you need to carefully concentrate on specific specifics. There are several different sales formats to choose from:

  • used parts;
  • spare parts for specific brands and car companies;
  • auto parts for a certain type of car (for example, special equipment);
  • spare parts exclusively for foreign or domestic cars;
  • sale of goods via the Internet.

To successfully confront monetary problems and competition, you need to love what you do, so you should choose a concept that interests you personally. Of course, there is also the concept of a franchise system, but we'll talk about that much later.

What is important to pay attention to and what you should prepare for in advance:

  1. To begin with, you should draw up a specific and clear business plan, which will take into account rental, purchase, registration and other cash costs not only for opening, but also for further maintenance specifically in your area.
  2. Try to conclude agreements with taxi services and supply them with your own product. Try to make connections with by different people in the automotive industry.
  3. At first, stick to purchasing a pair of spare parts. a large number of various car firms.
  4. Be sure to organize sales of all-purpose products like engine oils, windscreen washers, scrapers, and more.
  5. If possible, have extremely close communication with all suppliers of goods for the store.
  6. If, within a certain time frame, you do not have time to get the product that the client needs a couple of times, then he will go to a competing salon, probably capturing a couple more potential buyers.
  7. Be really savvy about auto parts so that you can get the customer's needs out of the way, literally at a glance.
  8. It is very important, especially in a crisis, to know that domestic spare parts are sold faster and more often, since they have a lower cost in comparison with foreign counterparts, and foreign cars break down much less often than the CIS auto industry.
  9. Keep an eye on the changes in the automotive parts market to gain new experience and understand the latest trends. This will help you become a market leader in your region in offering the most modern and high-quality goods.
  10. The name should be sonorous and memorable. The banal "Autoshop" and "Spare parts salon" are not recommended, but you should not be too sophisticated either. You need a capacious, catchy word or phrase that will appeal to the main male audience, but will not become a faint spot among other options on the market.
  11. To seriously reduce the business plan in terms of money, you should start organizing an online auto parts store. This concept is also suitable for those who have some problems with large supplies of goods, because they can be purchased by order. It is important to understand how to open an online auto parts store. It will take longer to develop this version of the store, because the difficulty lies in the huge competition and not too great advertising opportunities.

Your advantages may be lower prices, the availability of extremely fast delivery, the conclusion of transactions with real official suppliers, respectively, the increased quality of the goods. Of course, you can lure with promotions or discounts, especially in the first months.

For example, you can download with calculations.

registration

There are two to choose from legal forms: IP and LLC. An individual entrepreneur gives the opportunity to freely sell auto parts, parts and various related equipment, but exclusively individuals... The IP itself is an ordinary store.

LLC allows you to work directly with enterprises, supplying, for example, equipment for the production of new cars, products for road transport and other similar opportunities. In addition, it is the LLC that gives the right to create a whole network of salons from one auto shop. It is worth noting that this option is more suitable for established entrepreneurs, while for beginners it is better to start their own career development with an individual entrepreneur.

We select a suitable place

Opening an auto parts store from scratch implies a preliminary search suitable place for a store, whether it be a separate building or a room on the first floor of a residential building. Shops in residential residential areas are more popular. If you want a large number of visitors and customers, then opening a store should be near the road, gas stations and car services.

It is imperative to arrange special parking spaces for visitors by car for at least five places. It is also important to ensure that there are no competitive sites nearby.

Find a comfortable and really suitable space of at least 60 square meters. The more brands of spare parts you try to cover, the more area should be.

In addition, it is extremely important to analyze the terms of the contract with the landlord, so as not to get problems. Remember that your room must have all the main communications, as well as separate rooms for warehouses and utility rooms. If you decide to go for a franchise, you don't have to look for a place.

We buy the right product

You need to choose the specifics of the products offered to customers. An option that will not let you down is the purchase of parts and spare parts for domestic GAZs and VAZs.

They make up the largest community of passenger cars and trucks in our country, besides, it is domestic cars that break down more often than others. For other CIS countries, be it Belarus or Kazakhstan, the same is true. In addition, you can organize an additional sale of spare parts at reduced prices by purchasing them at autoparsing.

The idea of ​​preliminary organization of mass deliveries of several specific brands is also correct from the point of view of the organization of work. An agreement with the supplier allows you to quickly receive individual specific parts if necessary, or simply receive the goods faster.

You do not have to pay close attention to the spare parts that are purchased, because they will be supplied of high quality. Also, communication with official representatives adds confidence to buyers. Advantages will be added by the ability to demonstrate logos famous brands on the sign of the store.

You will definitely need several different suppliers so that the auto parts store, like the business itself, does not depend on certain circumstances. Do not be afraid to check the officiality and honesty of the supplier, because you risk losing money and customer confidence.

Here's a sample of the parts that will make the most money:

  • headlights of several of the most common types;
  • brake lights;
  • side mirrors for rear view;
  • bumpers of different lengths;
  • doors of various formats;
  • engines and related parts;
  • Automatic transmission and more.

For entrepreneurs working on a franchise, almost all of the above will be irrelevant.

We recruit the right staff

Personal knowledge in the matter will not be enough in the correct operation of the salon, but it will help to find worthy persons who are ready to gain experience. Do not be afraid to hire young employees, they have a lot of ideas and they learn quickly, moreover, the young employee will be more friendly and patient, sociable and courteous. Most importantly, remember that you need to select those people who can become the face of the salon.

The main point where to start an interview is a person's savvy in matters of auto parts and brands. Look at their ability to speak clearly and distinctly, do not be shy and offer their options.

By the way, you also have to meet the employees halfway, motivating them with pleasant additions to the salary. If your store has just opened and you have taken another young employee, assign him a salary tied to revenue, setting, of course, a minimum bar.

Do not forget to constantly be present and participate in the work of the salon. Often, it is important for developing projects from scratch to save even on trifles, so you should independently deal with the accounting of goods, accounting and control over employees for the first time. In the future, your business idea will need an experienced accountant, manager, and senior salesperson. By the way, it is worth hiring an accountant on a part-time basis.

The financial side of the issue

Let's say we open an average-sized store of a hundred square meters with a fairly convenient, but large working schedule from 9 am to 9 pm, with a total of four employees, with estimates for domestic and some foreign cars and an extremely small mark-up on goods. The cost table looks something like this:

Expense line Amount in thousand rubles
1 Premises rental for two months 120
2 Repair 130
3 Marketing campaign 110
4 Purchase of the necessary equipment 300
5 Seller's salary 30 x 4 +% of revenue = (about 400)
6 Utilities 20
7 Purchase of goods 800
8 Registration and paperwork 40
9 Reserve for contingencies 20
Total: 1 920

In total, it costs about two million rubles to open a store of auto parts for foreign cars and domestic cars. It must be remembered that monthly expenses will include rent, utilities, the salary of employees and the purchase of goods, which means that you will have to spend about 700 thousand rubles more.

What is the revenue?

Revenue usually depends on how to start, how profitable the purchase of goods is, how high-quality the advertising is and how well the location of the store is. It is important that the amount received for sold goods money, he restored the amount spent in a month, and added an even larger amount.

In the example above, this salon will bring an entrepreneur about 200 thousand per month. They come out of the store's income of 1,200 thousand rubles, the payment of monthly expenses of 700 thousand and the payment of taxes of 300 thousand. Roughly speaking, the restoration of 200 thousand rubles every month will cover the costs of opening a project in 10 months. But our analysis is not completely objective, in reality, the profitability will be only 11% and a year and a half of work.

Video: how to open an auto parts store from scratch?

Working with a franchise

In fact, you are getting already ready business, and therefore do not have to risk the monetary investments invested in the zero project.

Working on a franchise is the purchase of an opportunity to join an already well-known network of salons, opening your own on its basis. It is reliable, profitable and quite inexpensive compared to opening your own establishment.

The downside to working on a franchise is that you cannot get away from the overall concept of the network. You must exclusively supervise and administer one of the stores, subject to the rules of senior management. For many, this limitation becomes unacceptable.

An auto parts store, especially focused on foreign cars, has fundamental differences from most outlets. The owner has to professionally know cars as a technical object, since the goods sold by him at retail or in small wholesale affects the safety of vehicles.

“Despite the fact that manufacturers are responsible, the problems can be very serious,” says Andrey Mikhailov, director of the Avto-Nosorog store. - I happened to have threats in my address for the fact that I sold allegedly counterfeit, which caused an accident. Therefore, I do not advise amateurs to go into this business, if only because they will not be able to prove their case. "

On the other hand, many experts consider this business to be an interesting business that guarantees stable income in most cases. So, let's figure out where to start trade in auto parts, and what you need to know for your business to be successful.

The right thing

In order for there to be demand, the product must be in demand. This axiom fully applies to the sale of parts and assemblies for cars. This is evidenced by the annual 10-15% increase in capacity Russian market this direction. Experts are confident that, despite the growth in the value of the currency, in two or three years, auto parts worth $ 65 billion will be sold in Russia.

“It's huge and dynamically developing segment of the economy which every day involves more and more new participants, - says Michael Wales from Great Britain, specialist of the Automotive Russia project. "We can safely predict the opening of new stores."

In other words, from the point of view of macroeconomic indicators, owning an auto parts store can be considered a profitable endeavor. I wonder what the sellers themselves think about this? Here is one of their opinions:

“In Russia, especially in the provinces, there is a cult of cars. Now there is a demand from customers from the first and second waves of mass purchases of foreign cars. These are the people who purchased their imported "iron horses" in 2005-2010. It was just time for them to either sell the car cheaply in the conditions, or put the existing equipment in order. The latter is most often done. The demand for auto parts is growing steadily. "

Specialization and marketing

Sellers and experts still advise to open stores with specialization. “I have ten years of experience in shopping in various cities,” writes the forum member Prometheus_1974. - Do not mix spare parts from VAZ and foreign cars. Although there is a rapprochement, they are fundamentally different businesses. "

This is the first thing. Second, experienced marketers strive for diversification and believe that retail should cover 70-80% of turnover, and the remaining 20-30% should be tied to small-scale wholesale contracts:

“... end consumers of spare parts, such as large banks, factories, large and medium business, that is, those who have their own vehicle fleet, advises AndreiZ from Izhevsk. “In this case, the requirements are somewhat different: clarity of work with documents, high quality of spare parts and, of course, commission (no comment).”

Thus, a businessman who is planning to open his own store must clearly build a sales concept, that is, decide on the type of cars, the parts of which he plans to sell, and on the circle of potential customers.

Practical advice

A novice businessman will certainly face the problem of selecting a special code for each spare part in relation to the type of car brand. If this topic is irrelevant for experienced sellers, then novice marketers will have to "sweat" for catalogs, which, by the way, are not cheap. However, they can be downloaded via torrent, although it is "long and dreary."

Meanwhile, Andrei Mikhailov believes that there is no universal assortment in car dealerships, since each area has its own statistics. But in any case, when answering the question of how to open your own business on auto parts, he advises starting with consumables, in particular with all types of bulbs, filters, brake pads, candles, assorted oils and auto chemicals.

For example, according to many directors, the top products in spare parts stores today are:

  • Mann oil filters (20-30% of market capacity);
  • spark plugs NGK V-Line (40%);
  • Brembo brake discs (10%);
  • Castrol Magnatec 10W-40 oil (35%).

In general, for small and medium-sized cities with a population of up to 500 thousand people, the emphasis should be on spare parts for cars with a price tag of 500-700 thousand rubles. Therefore, the choice of commodity items must be appropriate.

“Count how many customers have left you because you have expensive oil? - asks AndreiZ from Izhevsk. - Perhaps it will be easier to just make a slightly lower discount on Esso-Mobile? If, nevertheless, you decide to supplement the range with cheap oils, then choose oils from second-tier brands, but not obvious outsiders in quality. I can recommend something like "Ravenola", but by no means "Zeke", "Hado" and "Mannol". Everything written with success can be extended to other headings.

conclusions

Since the range of spare parts differs in the regions, the starting conditions required for opening a retail outlet will also vary. Some will need millions of rubles to start in a prestigious center, others will focus on residential areas, considering that 600 thousand rubles will be able to satiate the initial hunger of trade. Both will be right in their own way.

However, “… it's easier to open a store if there is already a car service,” Andrey Mikhailov is sure. “In this case, you will clearly know what“ your local car owners ”are ordering, who, at the request of your master, will go to your store.” If you have your own workshop for two or three boxes, then not so much money will be required to start a store, say, 700-800 thousand. “Moreover, the profit will appear in three months,” the entrepreneur is sure.

However, you can also focus on ready-made business plans drawn up by consulting companies. Some of them recommend having a starting budget of 6,000,000 rubles, promising a three-year payback period.

In other words, the break-even point can be passed in one quarter, or, as in the well-known proverb, the promised three years are expected. It all depends on the professionalism and training of the startup.

The idea to open a car parts store probably came to the mind of every entrepreneur who faced the repair of a car and saw the queues. This is a lucrative business. However, there are nuances in the choice of specialization, product accounting and personnel selection.

Auto parts store: how much does it cost to open

An auto parts store is difficult to classify as a business with minimal investment. However, everyone can open a shop of spare parts for foreign cars. Where to start a business? With the definition of the format and structure of costs.

The cost of opening an auto parts store consists of the amount:

  • the cost of renting a store (minimum - 30 square meters with a warehouse of 10 square meters) and utilities;
  • repair costs;
  • expenses for trade equipment and programs for working with suppliers and catalogs;
  • the cost of purchasing goods;
  • staff salary costs;
  • marketing costs.

Entrepreneurs who share business successes talk about a successful launch with 600-700 thousand rubles. However, if the city already has operating stores with a similar assortment, then it is necessary to invest about 1.5 million rubles in opening in order to immediately start working with a wide assortment and invest in marketing and repairs.

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Table - How much does it cost to open a spare parts store (calculation by minimum and by average)

Expense type

Minimum expenses, rub

Average expenses, rub

Shop rent

Shop equipment + cash register

Purchase of goods

Staff salary

Other expenses (for paperwork, transport)

You can spend more on the purchase of goods, however, experienced entrepreneurs do not recommend investing large funds in the goods before opening without examining the demand. It is better to replenish the warehouse as consumers demand.

The business.Ru product accounting program will help automate the work of the auto parts store. Analyze product profitability, manage purchases based on sales dynamics, maintain full inventory records and remotely monitor the operation of a retail outlet in real time.

The tables above show only a rough estimate of the cost to open a parts store. Three businessmen suggested what to look for at launch. Two of them have worked in the spare parts business in the past. One is related to this business in the present.

Mikhail Pokhilko, formerly a co-owner of a car oil and spare parts store.

“The business is very competitive but also profitable. The crisis is both a plus and a minus for the industry. In Russia, during the crisis, new cars are purchased less and less, preferring to repair old ones.

It is relatively easy to join the industry as suppliers are willing to work with newcomers. However, a deep knowledge of automotive parts is required.

I advise you to work with those brands where there is no tough competition in your city. Or look in the direction of commercial vehicles. The specificity of sales for them is a large warehouse. They will buy spare parts from you at any price, as long as they are available, since it is important for the company that the machine works, does not stand idle. Commercial vehicles have a lot of wear and tear. ”

Complex automation of trading at a minimum cost

We take a regular computer, connect any fiscal registrar and install the Business Ru Cash application. As a result, we get an economical analogue of a POS terminal as in a large store with all its functions. We bring goods with prices to the Business.Ru cloud service and start working. For everything about everything - a maximum of 1 hour and 15-20 thousand rubles. for the fiscal registrar.

Alexander Raznikov, formerly a manager at a large auto parts store.

“A shop selling auto parts should only be opened when dealing with suppliers. Industry competition is fierce. I advise:

to narrow the offer to two or three brands in order to work constantly with the same suppliers, with a certain audience, auto clubs in the city;
know your assortment thoroughly;
try not to take large loans (because of this, our store did not survive the crisis of 2014-2015);
compete with other car dealerships for the price of popular consumables.

Only then can we expand, but carefully, with small loans. The location, the possibility of parking, and a convenient working schedule for clients play an important role as well. ”

Alexander (we do not name his last name at his request) is a co-owner of a spare parts store for VAZ cars in one of the cities in the south of Russia.

“You are asking where to start an auto parts business? From the analysis of the prices of suppliers, of course. Evaluate how much the wholesaler offers, then compare with retail prices and there, calculate the markup in your city. Accessories can be sold with a 100% mark-up, but you can only sell some types of running parts with a 10% markup. There is a 25% extra charge for oils. Therefore, the final markup is 30-40%. Based on this, you can make calculations and write a business plan. It should take into account all financial and organizational costs.

Do not forget that you will definitely make a mistake, and a fifth of the goods purchased at the warehouse will gather dust for years. Add to the total amount 30% in case of unforeseen circumstances and for the purchase of goods on order in the first month. If the calculations look optimistic, if the city has a population of more than 100 thousand inhabitants, and there are no serious competitors in this profile within a radius of 100 km, you can start. If you don't even want to write a business plan, but you want to immediately run to open a spare parts store, then the idea must be extinguished in the bud. With such an approach, you will fill up the cones, but you will not get any profit ”.

So, let's summarize. Before starting a business, you must:

  1. Weigh the pros and cons, write a business plan. At the same time, competitors and the price list of suppliers are analyzed: is there a saturation of the market, what is the markup.
  1. Choose the concept of work, the direction of the store (domestic cars, foreign cars, commercial vehicles).
  2. If the locality already has a similar car shop, the easiest way is to compete on price. To do this, a novice entrepreneur is advised to monitor the prices of a competitor and offer a few tens of rubles cheaper. That's enough to build a reputation for being a low-cost car store.
  3. If you can't compete on price, you can sell parts for commercial cars and trucks. It is important for their owners that the part is in stock “here and now”.
  4. It is better to start a business if the entrepreneur is familiar with the suppliers of spare parts and knows the product. You need to understand what you are selling. Have experience in trading a similar product, or - years of work at a service station.

Then you can take further steps: choose a location, premises, suppliers, equipment, etc.

Work concept and specialization

According to statistics, there are 285 cars per thousand inhabitants in Russia. And this figure continues to grow.

A shop selling auto parts is important for owners of any vehicle, as consumables wear out as the mileage increases. They need to be changed, and it doesn't matter what kind of cars - foreign cars or domestic cars.

Auto parts are required for the restoration of cars after an accident and for updating, tuning. Every vehicle, regardless of its manufacturer, needs spare parts at some point.

There is a specificity of the business, which deals with various areas: domestic, foreign cars, trucks and commercial vehicles.

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The service will improve the efficiency of the store by reducing the loss of inventory balances, significantly speed up the revaluation process, print price tags / labels, strictly discipline the cashier's work and limit his opportunities when working with discounts / sales at a free price.

Shop with spare parts for domestic cars

A profitable business option is to open a shop with spare parts for Lada. These are the most popular brands in Russia. For example, according to statistics, in 2017, 93 thousand Lada Granta, 77 thousand Lada Vesta, 33 thousand Lada Largus, 33 thousand Lada X-Ray were sold.

Those models that are in the top ten in terms of active sales are named. Another 20 million of domestic cars have been driving on the streets of Russia before.

A poll by the analytical center of Yuri Levada confirmed the rumor that domestic cars fail more often than foreign cars. In particular, the reliability of Lada Kalina, Lada Priora and Renault Logan, Daewoo Nexia was compared.

So, in dealerships they said that only during the warranty period (!):

  • every 10th Lada has problems with the suspension;
  • every 20th domestic car has problems with the gearbox.

What can we say about cars that already have 50-100 thousand kilometers! In general, the demand for spare parts for domestic cars is wide, there is room for growth.

Having tried your hand at selling parts for AVTOVAZ cars, you can start expanding towards trading in spare parts for:

  • "Muscovites", etc.

The peculiarities of the work of such a store may become disadvantages for some entrepreneurs.

  1. The low cost of the spare parts themselves, in comparison with parts for foreign cars. The problem is not excluded in the formation of prices. For example, due to high competition, competing retail outlets will dump, setting a margin of 7-10%. Under such conditions, it is problematic to cover rental costs and pay a decent salary to sellers. We need a millionth turnover.
  2. A large number of fakes, especially among non-original parts. It is necessary to carefully choose a supplier, carefully cooperate with new ones, so as not to spoil the store's reputation.
  3. High competition. Even in the city of 50 thousand, the only car shop will specialize in spare parts for AVTOVAZ.

How to open an auto parts store for foreign cars

Poor quality of parts for domestic cars may lead to the desire to open an auto parts store for foreign cars. How to start the selection of assortment and brands, will tell you:

  1. Assessment of supply and demand in your city. For example, if Renault Logan is popular in the region, but there are no specialized car dealerships for Renault in the city, then it is worth keeping in mind the brand for specialization - a good option.
  2. Wholesalers analysis. How far will you have to travel to get the goods to fill the warehouse? What conditions do they offer?

Let's list the most popular foreign car brands in Russia:

  • Hyundai;
  • Toyota;
  • Ford;
  • Renault;
  • Chevrolet (at the expense of Niva);
  • Kia (Rio);
  • Opel.

How to open a shop with spare parts for commercial vehicles

The advantage of a commercial vehicle business is that the customer will bring the money to the store that has the desired part in stock. The owner of a truck or bus is interested in the work machine bringing in revenue, being involved, and not idle. Considering that spare parts for heavy trucks are oversized, it is necessary to provide for a large warehouse for such a point of sale.

It is advisable to open a shop with spare parts for trucks and buses near a busy highway or near a service station for similar machines.

How to squeeze the maximum sales out of the store

You can increase sales using loyalty systems, they allow you to motivate the buyer to come back again, as well as attraction tools in the form of sales or promotions for certain groups of goods, analytics that will allow you to see profit, profitability, revenue and other indicators through which you will see a picture of current sales and will allow to influence the growth of these indicators.

Used spare parts business

An aspiring entrepreneur is unlikely to think about this type of business. But it is suitable for a person with experience in a car repair shop. Starting a business selling spare parts for used cars is different from a classic store.

  1. Suppliers of cars for parsing - the car owners themselves, car auctions, car parking lots, etc.;
  2. A room for a store must have a place for disassembling a car;
  3. Business requires a lot of experience in a car workshop and, preferably, special education;
  4. There are risks - a car sold for parts may be stolen, so you will have to work closely with law enforcement agencies;
  5. For customers, contacting a similar service for auto parts is a risk. It will take several years to build a positive reputation before word of mouth spreads.

How to open an online auto parts store

Selling car parts may not mean a large, traditional store with a warehouse. The development of the Internet and work with online catalogs gave impetus to the development of online auto parts stores.

Despite the fact that large online stores with such a product are already on the network, an entrepreneur can manage to open a business in his region, occupying a regional niche. After all, customers are looking for parts for a car in online stores in their area, as they want to receive them the next day, at most - in a day.

The main requirement for an online spare parts store is a good site engine with a quality catalog and smart search. It has to cope with thousands of user misstatements (not everyone knows how to spell a particular detail) by suggesting possible options.

It is also necessary that the sites include:

  • uploaded price lists;
  • related products were offered;
  • a system of discounts was formed for regular customers.

If an entrepreneur has a "boosted" account at the auto forum, he communicates with motorists, you should tell them about the idea of ​​launching an online auto parts store. It is easier to start a business from scratch when you have the first customers “from your own”. They will test the site and point out any flaws that need to be corrected.

How to register an auto parts store

Register your business as a company (LLC) or enterprise individual entrepreneur at the Federal Tax Service.

Usually, for these purposes, an individual entrepreneur form is chosen in order to save on taxes. After all, an individual entrepreneur who sells auto parts in a small store can not only apply the simplified tax system and UTII, but also consider the option of buying a patent.

Recall that a patent can be purchased for trade through the objects of a stationary trading network, where the area of ​​the hall is no more than 50 sq. meters (Article 346.43 of the Tax Code of the Russian Federation).

Important! If you are going to trade in motor oils, then the business does not fall under the UTII and the patent, because motor oil is an excise commodity.

The disadvantages of working through an individual entrepreneur are that the entrepreneur bears personal administrative and criminal responsibility for violations found at the point of sale.

Registration of individual entrepreneurs and LLCs is available on the FTS website. However, it is not forbidden to visit the department of the Federal Tax Service in person.

It is not required to obtain special licenses for the sale of auto parts. However, the store must obtain permission from the fire department.

How and where to find premises for an auto parts store

Choose best place analysis of the situation with competitors in a particular area will help business. We advise you to stick to one of two strategies:

  1. Open a spare parts store where there are no competitors. Before that, it is advisable to conduct a survey of the population, owners of garages in a residential area, in order to find out whether they will be customers of this store if it opens nearby.
  2. The location is close to a customer base with several competitors. A winning option is to launch a retail outlet near the car market, dealership, service station. Surely there will already be a store with similar goods. However, a well-known place of purchase will create a stream of potential customers who will definitely look into the newly opened store and compare prices and product availability.

How a small store can compete with a supermarket

This will help the Business.Ru service, which will allow you to form a customer base through a loyalty system, which in turn will allow you to attract them to purchases again and again in the pursuit of bonuses and special discounts for cardholders. Create happy hours to boost sales during off-peak times. Work with the leftovers of goods correctly, the system itself will show what minimum order is required and will form an order for the supplier in 3 clicks. Small shops can compete with chains, this has been proven by customers of the service for inventory control Business.Ru

Shop equipment for auto parts store

Auto parts store implies trade using showcases, stands of special configuration:

  • structures in the form of a ladder made of pipes with a diameter of 25 mm - for showing bridges and suspensions;
  • ladder structures with stops for installing glass on cars;
  • racks with a mesh, where propeller shafts and exhaust systems are fixed;
  • racks with stops on which springs and bumpers are attached;
  • showcases with closed glass and a perforated back wall (small parts are attached to it, glass protects against theft).

Online checkout and auto parts store software

In addition to shop equipment Before opening an auto parts store, you must purchase an online checkout. Their installation in trade is mandatory regardless of the form of taxation.

If an entrepreneur wants to save money and buy a cheap cash register, we recommend choosing not autonomous online cash registers, but fiscal registrars. This is a type of cash register equipment that is connected to a computer with an inventory control program.

Special software will be needed for an auto parts store, as it allows you to determine the most hot goods, plan purchases and work with the customer “on order”.

  • you can organize accounting in several warehouses: inside the store itself and at a remote warehouse (for example, if an entrepreneur uses a garage or hangar to store bulky parts);
  • create sets of goods for the repair of certain units (this will facilitate the search for sellers);
  • capitalize the goods indicating all important information (time, date, etc.);
  • generate reports and predict the demand for certain details;
  • analyze statistics on returns;
  • track payments in cash and by bank transfer, i.e. movement of funds.

Suitable for an auto parts store.

Its advantages:

  1. Quick creation of a catalog of auto parts, either based on a ready-made catalog of auto parts, or from price lists of suppliers. There are no restrictions on the number of positions in this catalog and a convenient search by characteristics is set up. There is a field for accounting of analogues to quickly tell the client if there are similar details from another manufacturer.
  2. Own program for online cash register, which exchanges data with accounting software. She conducts all cash transactions and is responsible for the formation of checks in accordance with 54-FZ.
  3. Ability to place orders to suppliers on email directly from the accounting system. Smart software calculates how many car parts were sold over a period and predicts demand.
  4. Working with clients and their applications. The software allows you to set up a notification to buyers about the status of the order (for example, that the goods have arrived at the warehouse and you can come for it).
  5. Setting up a discount system and bonuses for repeat purchases, as well as the ability to send information about promotions to the customer base.

Suppliers for auto parts store

Experienced entrepreneurs advise to start opening an auto parts store by looking for suppliers for ordering parts. There are several types of wholesalers:

  1. Distributors of all types of auto parts with a large network. Suppliers bring all kinds of parts for machines, including non-original ones and have many parts in stock. These are the official representatives of well-known car brands Bosch, TRW, ATE, Filtron, Osram, Knecht, etc. There are no more than a hundred such suppliers in our country.
  2. Wholesalers of original parts only (OEM). Companies do not have a large number of parts in warehouses, they work mainly with official dealers.
  3. Medium-sized wholesalers with a large number of auto parts in warehouses, but only represented in one or two regions. They work, including with small wholesale, and on order.

The list of suppliers of auto parts is found on their own links or on the Internet. In particular, there are independent sites where suppliers are assessed by rating (note that it can be fueled). After that, you need to evaluate:

  • reputation and adequacy of managers;
  • price level;
  • delivery time: are there always goods with stable demand, which will have to be ordered often;
  • whether there is a free shipping to the store;
  • how the supplier deals with returns;
  • Whether the wholesaler provides deferred payment.

Recruiting personnel for an auto parts store

Recruiting staff for such a store can be a challenge. It is important that salespeople have the following skills:

  • minimal knowledge of machine construction;
  • the ability to communicate with both suppliers and customers;
  • average knowledge of English;
  • understanding how to work with directories.

You can find personnel through advertisements and through friends on recommendation. The problem is that not all good salespeople understand auto parts and understand the principle of working with catalogs.

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Auto parts store marketing and advertising

Given the serious competition in the field, marketing needs to be given special attention. Useful before you open your small shop with spare parts, think over:

  • offline advertising (signboard, pavement sign, leaflets for a car wiper, streamers or billboards);
  • online advertising (information about the store on the forum of motorists, a group in social networks, landing pages of the site, created for the request “buy auto parts” in a particular city).

To increase customer loyalty and encourage them to buy, marketing campaigns should be carried out. According to reviews, excellent, the action "When buying oil filter as a gift" works. Get ideas for other promotions from this article >>>

Use marketing tools for sales and set automatic discounts on a schedule by connecting.

What is the best name for an auto parts store

The name for the auto parts store must be chosen so that the outlet is not confused with competitors. Nothing else matters. The auto parts business is not a beauty parlor. The main buyers - men will remember only a laconic clearly readable sign. They do not care where they will be served: in the store "Steering", "Cabriolet" or "Auto parts on the street. Lenin ”.

In practice, there are such options for constructing a name:

  1. A popular word is taken and added to it "Auto", Car or "Spare parts". For example, “AutoHit”, “AutoSvet”, “LuxAuto”, “MegaSpare Parts”, etc.
  2. A word derived from the specialization car brand is formed. For example, “Nasha Skoda”, “Fordych”, “Zhigulka”.
  3. Words from the world of cars. For example, “Foreign car”, “Traffic light”, “Gadget”, Engine ”.

It is important that the name is not similar to the one already registered. trademark... You can check this through the search sites in the Rospatent database.

The growing number of vehicles on the roads of Russia directly stimulates an increase in the demand for their components. Enterprising people know this feature and successfully strive for its implementation. We will describe in detail how to make a business on auto parts in today's article.

general information

Any car needs repair sooner or later. The older the car gets, the more investment it requires. And since the number of vehicles on our roads increases from year to year, the need for components is growing. The business of selling auto parts, if properly organized, will become a stable source of income.

In addition to spare parts, the company can supply and sell consumables. These include oils, filters, auto accessories and more. When creating your own business, you need to focus on the focus of the region where you plan to open a company.

Perhaps, spare parts will be in great demand not only for cars, but also for trucks, buses or agricultural machinery. It will be of great help to conclude a contract for the supply of goods to any car company. In this case, the percentage of the probability of a successful outcome of the case increases many times.

Market and competitors

Currently, the auto parts market is quite extensive. Before you think about starting a business, analyze it and study your competitors. You may be able to find ideas for the auto parts business that have not yet spread and become the first in the field. The analysis can be done in several ways.

The first, and it is considered the simplest and cheapest, is employment in a specialized store selling auto parts. In a short time, you will be able to thoroughly study the running positions, understand the features characteristic of this issue.

If you do not have a desire to work for hire, you can do the analysis of cars in the region. Find out their age, models, ask about problems in auto repair shops. The last method that you can resort to before starting a business selling auto parts is to order an analysis from a professional. In this case, you will receive detailed and detailed information about how the situation developed at a certain moment.

Project

After examining the data obtained, you must draw up a business plan, which you will rely on not only in organizational issues, but also when planning financial investments. In addition, the project will allow, if necessary, to attract additional funds.

Supplier contracts

Thinking about how to organize the sale of auto parts, you need to decide on the range. At the initial stage, preference should be given to the most popular positions. After the list of nomenclature has been identified, it is required to find suppliers and conclude contracts with them.

Some entrepreneurs, taking their first steps in this business, purchase goods in wholesale markets or in stores. A good option it will be possible to take auto parts for sale. It is possible to ensure the full-fledged work of the company without a shortage of goods (especially in the off-season) if you find and conclude written agreements with several suppliers at once.

Don't lose sight of your competitors. Conduct price monitoring. Look for better supplier deals. By doing this, you can reduce the cost of goods in your store and make it attractive to customers. Business development will also require tracking trends in the regional car market. Do not disregard the release of new car models and modifications.

Start-up capital

It takes about $ 30,000 to start a business selling auto parts. With an average turnover of 10 thousand dollars per month and a trade margin of about 20-25%, its profitability will be 20-25%. If you follow all the subtleties and features of the auto business, the store will be able to fully recoup itself in 9-12 months. This figure is considered quite high.

Legal aspects

Choosing auto parts as a business, you should carry out the registration procedure for an individual entrepreneur (IE) or a company with limited liability(OOO). This can be done by submitting an appropriate application form to local authority tax service. You will receive a certificate of registration, on the assignment of a TIN, on registration with the Inspectorate of the Ministry of Taxes and Tax Collection, and receive the Goskomstat codes.

In addition, you must register a company with a medical, pension funds and the social insurance fund. The final moment will be the choice of a taxation system, opening a current account and making a seal. Taking into account the low turnover, it is best for novice businessmen to give preference to individual entrepreneurship. Thus, you can save on taxes and reduce the amount of paperwork.

Location

In parallel with the development of the project and registration in tax office you need to decide on the location of the store. This largely determines the success with which your business will develop. The sale of auto parts will bring great profit if the point of sale is located near service stations, garages, and highways. This should be done taking into account the traffic of people: the higher it is, the more customers will notice your store.

The premises can be rented or built from scratch. The first method is easier for novice entrepreneurs, since the construction of a building will require considerable investment. Besides, it is worth creating a website. With its help, you will be able to sell the most popular items, order spare parts and consumables via the Internet.

Arrangement of the premises, organizational aspects

When opening your own business selling auto parts, you need to come up with a sonorous name for the store. It should reflect the essence of your company and be easy to remember. Take care of producing a bright and easily readable sign. The interior and exterior of the store should encourage customers to visit it. Install high-quality lighting so that the product is clearly visible. An important point is the availability of a parking lot or a convenient access to a retail outlet.

The store's opening hours are best adjusted in such a way that the client has the opportunity to purchase goods at the end of the working day and on weekends. This time is convenient for those who are engaged in car repairs on their own.

If possible, keep the store open 24/7. This is especially true in those cities past which federal highways pass. Drivers who "break down" on the road will certainly look for a store that is open around the clock. This will bring additional profits to your firm.

Equipment

As such, no equipment is required for an auto parts company. Like any retail outlet, the store needs to be equipped with racks, showcases, racks and shelves, on which the goods can be conveniently and freely placed. Today, Internet access is important for such a business. With its help, you can quickly and easily identify and select spare parts by VIN-code. This opportunity is especially relevant for owners of foreign cars.

Staff

Having experience in the sale of auto parts and good knowledge in this industry, you can start working in the store on your own at first. With a favorable set of circumstances, the business will begin to develop and grow, and there will be a need for additional personnel. In this case, it makes sense to attract sales consultants with experience in the automotive industry.

Not being able to do the bookkeeping on your own, you need to hire a permanent or incoming accountant. An additional plus will be the service of an independent master who will be able to assess the breakdown of the car and give an answer to the car enthusiast when asked which parts will fit his car. His responsibilities may include minor minor repairs that are carried out right on the spot.

Finally

After going through all the organizational stages, you will get a ready-made business. Auto parts will be in demand until cars stop breaking down. And this modern technologies has not yet been achieved. Focus on the quality of the products sold, keep track of the company's pricing policy - and success will surely accompany your business.